THE SABIO STORY

The Sabio story is my Story too. My name is Aura. I have a successful career in a different and very competitive field, but my first and eternal passion is chemistry. One fine morning I woke up with the clear intention of preparing some natural cosmetics. It was a very intense feeling. Almost tangible.

Experimenting, I began to feel how combining the properties of vegetal oils and butters with exotic flavors and substances with special properties, generate more than a sense of well being. These carefully combined blends can change not only the state of the body, but also the inner state. Often, they have the quality that they make you feel really good with yourself, transforming you. I believe that anyone can experiment this alchemy, starting with things at hand, near-trivial things, such as soap, body oil or a bath salt.

The recipes were born from my own searches and from a certain person and professional exigency. Many times I have felt that me and my family need and deserve something else when it comes to body care. That something to offer us both the satisfaction of a specific need, such as hydration, but also a more subtle feeling – the feeling that we are using a living product.

If the idea came from the need and the desire to experience personally a certain feeling, the reaction of those around me encouraged me to share these experiences with those who seek the same thing. This is how Sabio Cosmetics was born. The purpose of this company is to manufacture natural cosmetics that will bring you back into you own skin, in a way that is both natural and subtle. In fact, the Sabio story is harmoniously intertwined with my own life.

About the name chosen for this wonderful project, I have often been appreciated for the harmonious combination between soap and bio … I’m letting you in on a little secret: the name Sabio comes, in fact, from the joining of two names: Sabina and Ioana. These are the name of my two daughters, who believed in this project from the beginning and who, with innocence, give me the daily energy to carry on!

The concern for a healthy lifestyle was always a priority for me and, subsequently, for the team that I have developed. The in-depth studies in chemistry, which underpin my academic training, helped me to understand the real impact that personal care products have on human health and, implicitly, on the environment. The main competitive advantage of the Sabio products lays in the actual care for natural quality ingredients, innovative recipes and the variety and complexity of our product range.

We only use 100% natural, bioactive ingredients, some of which are rare and organic. We carefully select, from the most reliable and renewable sources, raw materials such as vegetal oils and butters, precious active substances, plant and fruit extracts, seeds, beeswax, natural emulsifiers, plants and flowers, Himalayan salt, salt from the Dead Sea, natural surfactants, marine minerals and clays, microbiologically pure essential oils and cosmetic vitamins. For their purchase, we access the European market (countries such as Germany, Great Britain, France, Italy and Spain) and of course we strive to find suppliers in Romania, as much as possible.

We manufacture in small batches, well controlled, through slow processes and at moderate temperatures, to keep intact the active properties of the ingredients used.

Sabio is the trademark registered in Romania even since January 25^th, 2015, according to Trademark Certificate no. 137356 issued by OSIM and at European level as of January 25^th, 2017, according to Trademark Certificate no. 012637138 issued by EUIPO.

Over time, the Sabio team has grown, and the product portfolio has grown accordingly. We have a diversified range of products, covering a large part of the personal care palette, for face, body, hair, spa, baby and natural remedies.
The manufacturing process of Sabio products is entirely by hand, hence the uniqueness of each product, which benefits from all our attention and passion, so that the person buying it receives, along with it, some of the energy and warmth of the hands that gave life to the product.

The products are marketed through our own online store and we are permanently interested in the development of our distribution network.

Over time, we have concluded product supply contracts with recognized retailers, including large chains of stores, pharmacies and naturalistic stores, but also with professionals in the field of personal care. We also deliver Sabio products to the European market, in countries such as Germany, The Netherlands, Great Britain, Switzerland, France, Spain, Italy, etc.

Always considering the suggestions of our customers, we have products in progress of research and development and we manage, every 3-4 months, to launch new products.

If you wish to experiment a new approach to step deeper into the fascinating world of aromas and pampering … the Sabio story can become your Story too.